Geely Oman unveils award-winning cars built on the cutting-edge CMA

by | Jun 29, 2024 | 0 comments

MUSCAT – Geely Oman is making waves in the automotive industry with the recent launch of the all-new Tugella and the new Preface. These impressive vehicles share a key advantage of CMA, the innovative Compact Modular Architecture (CMA), co-developed by Geely and Volvo.


CMA: revolutionising car design and manufacturing

The CMA (Compact Modular Architecture) is a game-changer for car design and manufacturing. It is a world-leading electrical and electronic architecture.  Its highly flexible and scalable ‘Smart Cube’ allows for the creation of a wide range of vehicles, from C-segment sedans like the Preface to D-segment SUVs like the Tugella. This translates to faster model development and a higher degree of customisation to meet the needs of different markets.

Geely’s innovative CMA is like a building block system for cars. The platform prioritises safety with its high standards and provides a strong foundation (chassis, powertrain, electronics) that can be adapted to create a variety of vehicle types. It is a dream come true for a car designer. The platform is modular implying that the key parts can be adjusted (length, width, height) to create different car sizes. This flexibility allows manufacturers to build cars that are remarkably close to the original concept design. The CMA is incredibly versatile as it can be used for a variety of car segments like class C and D, and various body styles including sedans, SUVs and more. It even works with both traditional gas-powered engines and eco-friendly options. 


CMA’s core strengths:
Unmatched Flexibility: CMA allows Geely to develop cars that are similar to the concept designs, making designers’ visions a reality. It also enables the creation of fuel-efficient gas-powered vehicles, eco-friendly hybrids, and electric cars for the future.

World-Class Performance: The CMA forms the foundation for a superior driving experience. Coupled with an aerodynamic exterior, designed to cut through the air with minimal resistance, Geely vehicles use their sleek shape to boost performance and efficiency on every drive.

Advanced Safety: Safety is paramount in Geely vehicles, and the CMA provides a robust foundation through high standards of safety. Geely cars come equipped with a leading active safety system, ensuring unparalleled peace of mind on the road.

Global Appeal: CMA caters to the diverse needs of car buyers worldwide. Vehicles built on this platform are already popular in China, Europe, and the United States, paving the way for a future of electrified, intelligent, and connected cars.


CMA elevates the new Preface with enhanced space and premium interiors

The new Preface benefits from Geely’s advanced CMA, which enhances both its design and interior space. Featuring short overhangs and a long wheelbase, the CMA enables the Preface to boast an elegant, streamlined exterior while maximising interior space. This results in a luxurious cabin with a generous sense of space, reflecting the new Preface’s sophisticated design and the innovative capabilities of the CMA.

CMA elevates the Tugella with enhanced performance and higher efficiency

Geely’s advanced CMA platform revolutionises the Tugella, enhancing its safety and performance capabilities. The world-class CMA chassis enables the vehicle to achieve superior agility and road handling across diverse terrains. It also empowers the Tugella to seamlessly transition between comfort and sportiness, through a range of different driving modes, ensuring an exceptional driving experience whether you are cruising on highways or navigating through city streets.


Paving the way for the future

The success of the CMA is a testament to Geely’s commitment to innovation and technological excellence. With CMA as the foundation, Geely can meet the differentiated, multi-level and multi-category needs in the global market. Geely Oman is well-positioned to offer Omani drivers a superior driving experience for years to come, paving the way for a future of more intelligent cars.


In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

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