MUSCAT – As part of its strategy to promote, preserve Oman’s rich cultural, historical and heritage identity across length and breadth of the nation, Bank Muscat supported the week long, 9th Al Bashayer Camel Racing Festival, in the Al Dakhiliyah Governorate.
Bank Muscat’s participation in the festival, commenced from February 2-7, comes as part of its ongoing efforts to support heritage, arts, and sports, in addition to empowering young talents, home-based businesses, and entrepreneurs. These events provide an important platform to showcase and market local products linked to Omani heritage – handicrafts and traditional foods.
Commenting on the occasion, Taya bin Eid Bait Sabeea, Deputy General Manager, interior regions, said, “we are delighted to be part of this national event that celebrates authentic Omani heritage and provides an important platform to support young talents and entrepreneurs. Our participation reflects our commitment to supporting community events that contribute to the development of governorates, empower youth, and stimulate the local economy. This aligns with Oman Vision 2040 and the Sustainable Development Goals.”
The festival’s cultural, traditional, and sporting programs highlighted the deep connection between camel racing and Omani heritage, as camel racing remains a historic symbol and a key component of the country’s cultural, economic and social fabric. The activities included various pavilions with participation from government, private and civil society entities. Among them was the pavilion of the SMEs, featuring home-based businesses, entrepreneurs, artisans, and Omani Women Associations. The Heritage Village pavilion showcased the crafts and traditions of Bedouin communities, while other areas included cultural and entertainment activities, a photography exhibition, and an open market featuring exhibitors from across Oman’s governorates.
The festival also hosted evening performances featuring artists from Oman and abroad, alongside sports competitions, traditional arts, and live heritage shows that depicted Omani customs and crafts, particularly those related to camel culture, helping to preserve and pass these values on to future generations.
Bank Muscat remains committed to supporting national events and community-focused initiatives that promote Omani identity and preserve the nation’s heritage. The memorable colourful closing ceremony was held under the patronage of H.E. Sheikh AbdulMalik bin Abdullah Al Khalili, Chairman, State Council, during which the bank was also honoured by the organisers.
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