MUSCAT – ERSAL, the unified platform from Ooredoo and Tamimah Telecom, enables Oman’s business to strengthen customer engagement and simplify operations to deliver more personalised, responsive and effective interactions across every channel.
The solution helps companies manage SMS, WhatsApp, email, push notifications, voice, video, and social media messaging through one secure system. By consolidating these tools into a single API, ERSAL enables enterprises to run integrated campaigns and automate customer journeys, while accessing real-time insights.
With ERSAL, businesses can automate outreach, integrate CRM functions, deploy AI-powered chatbots, and capture feedback, while maintaining enterprise-grade security and compliance. This streamlined approach reduces operational friction and delivers measurable improvements in customer engagement and business performance.
The solution adapts to the needs of different organisations, with flexible deployment options on cloud, on-premises or hybrid models. The platform offers secure and scalable communication at every level, empowering enterprises to stay ahead of evolving customer expectations while supporting Oman’s national digital transformation agenda.
For more information about ERSAL visit www.ooredoo.om.
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