MUSCAT – LuLu announced the launch of its Happiness Loyalty Rewards Program, an ambitious and innovative initiative designed to acknowledge customers’ loyalty as well as redefine their everyday shopping experience. The loyalty program, which was unveiled to coincide with the National Day celebrations in Oman, allows shoppers to register and earn points every time they shop at any LuLu outlet.
A ceremony marking the launch of the program took place at Lulu Hypermarket, Avenues Mall, Baushar, featuring former Omani professional footballer and legendary goalkeeper Ali Bin Abdullah Bin Harib Al Habsi, Omani tennis champion Fatma Talib Sulaiman Al Nabhani, and various senior officials from Lulu.Al Habsi is the first Omani to play professional football in Europe. His hard work and determination have earned him a spot in some of Europe’s most prestigious leagues. Al-Nabhani has been playing in international tournaments since the age of 13. She has also played for Oman at the Fed Cup.
Speaking during the launch ceremony, Shabeer K A, Regional Director – Lulu Hypermarkets, Oman, said, “The loyalty reward program offers customers an array of benefits, adding more happiness to their everyday shopping experience. It has always been our endeavor to ensure that our customers deserve the best and this initiative is a token of appreciation to our valuable customers for their love and support all these years. The loyalty program not only rewards our customers but also creates more opportunities for us to foster a stronger bond with them and engage with and support our communities in new and exciting ways.”
Further elaborating on the initiative, he added, “We’re very excited to introduce our loyalty rewards program Happiness, which is tailored to bring our customers unique privileges and greater value as part of our ongoing dedication to excellence. The program has been developed as part of our commitment to create a customer-centric approach in everything we do. This allowed us to identify what our customers want and how best we can reward them for their loyalty and continued partnership with us.”
Through this loyalty program, members can unlock exclusive deals and discounts, with instant savings, on every purchase as well as gain access to special member prices. Shoppers can earn points on every transaction, with additional bonus points available on a wide selection of Happiness products. The program also offers an array of benefits through partnerships, providing members with the best value deals on all their needs.
Customers can download LuLu Shopping app to access their Happiness points, followed by browsing exclusive benefits and offers. Registered users can gain exclusive member prices, privileges and offers too. Shoppers can redeem their Happiness Points at all Lulu Outlets, manage their Happiness points and vouchers through app as well as view all receipts easily.
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